Attendees try the new iPhone 16 as Apple holds an event at the Steve Jobs Theater on its campus in Cupertino, California, U.S. September 9, 2024. REUTERS/Manuel Orbegozo
In a country first, iStore South Africa said it will be launching the iPhone 16 range on the same day as the United States and other major markets.
This means South African consumers will be among the first to experience the world’s most anticipated smartphone release.
The iPhone 16 range will officially be available from 20 September 2024, with pre-orders opening on 13 September.
iStore also announced it is debuting its Contract Price Freeze in a bid to help South Africans battling inflation.
This offering will enable iPhone users to upgrade to the latest iPhone 16 range while keeping their monthly contract price the same as their existing plan.
“In a time when rising costs have made upgrading to the latest technology increasingly expensive, iStore is offering a financial lifeline. Trade in your iPhone and freeze your current contract price, or even pay less than what you have for the last two to three years,” the retailer said.
As Apple’s only premium partner in Africa, iStore the retailer said it is offering up to R22,000 cash back when you trade in your old device.
“Whether customers opt to use the trade-in value towards their new iPhone 16 or choose to have the cash deposited directly into their bank account, iStore is leading the market with flexible, customer-centric solutions. This unprecedented offer gives consumers the freedom to spend their cash however they choose while making the iPhone 16 range more accessible than ever. Customers can trade-in up to 5 devices (Mac, iPad, iPhone, Apple Watch, PC or Android smartphones) to further discount their new iPhone,” iStore said.
“With the simultaneous launch of iPhone 16 and the innovative Contract Price Freeze, we’re ensuring that South African customers not only access the latest technology at the same time as the rest of the world but also at the same cost they've been used to. This offer reflects our dedication to making cutting-edge technology accessible while offering unbeatable trade-in deals and future-proof upgrades,” said Chris Dodd, iStore CEO.
The iStore further announced that the Apple Watch Series 10 and the updated Apple Watch Ultra 2 will be available online and at all stores from 20 September 2024.
Pre-orders will open online on 13 September 2024.
BUSINESS REPORT