I AM WATER Foundation marks 15 years of ocean conservation and Earthshot Prize nomination
I AM WATER Ocean Conservation Foundation celebrates 15 years of connecting youth to the ocean and has been nominated for the prestigious Earthshot Prize 2025, recognizing its global impact.
Image: Supplied
An ocean conservation group that has helped tens of thousands of children connect with the sea is celebrating two major milestones - 15 years of grassroots work and a nomination for the 2025 global Earthshot Prize.
The non-profit, I AM WATER Ocean Conservation Foundation, has worked since 2010 to reconnect underserved youth with the ocean through hands-on workshops and education.
The group’s founder, former free-diving champion Hanli Prinsloo, said the nomination for the Earthshot Prize was “an honour” and a reminder of why their work matters.
“To protect our oceans, we must first connect people to them - especially the next generation,” Ms Prinsloo said.
“This nomination reaffirms the urgent need for ocean connection experiences and the power they have to transform hearts, minds, and communities.”
The Earthshot Prize, launched by Prince William in 2020, celebrates innovative solutions that help restore and protect the planet.
I AM WATER's work is not just local - it's global.
In 2021, they launched the OCEAN FOR ALL Alliance (OFAA), a network of ocean education organisations that now includes 16 member groups across the world.
These partners are trained in I AM WATER’s Ocean Connection Methodology, a programme designed to give underserved children safe and meaningful experiences in the ocean.
Locally, their impact is clear. Since 2019, more than 48,900 people have taken part in their programmes. Just this year, their Ocean Guardians Workshops brought 1,259 children into the sea - many for the first time - helping them form a personal bond with marine life.
I AM WATER helps children from underserved communities connect with the ocean and learn why it’s important to protect it.
Image: supplied
Their School Speaking Series reached 9,699 students with talks on the ocean and climate action.
Meanwhile, their River Guardians Workshops taught 174 youths how rivers and oceans are linked, using citizen science activities.
The group also runs an Inclusive Ocean Experience that helps children with physical and cognitive challenges safely explore the sea.
According to the foundation, a long-term study conducted with the University of North Carolina Wilmington found that participants not only adopted more ocean-friendly behaviours after taking part, but they also maintained those changes over time.
While they wait to hear what comes next in their Earthshot Prize journey, Ms Prinsloo thanked their supporters. “Thank you to all our donors, friends, partners and team members. Together, we’re proving that grassroots action can lead to global change.”
To learn more about I AM WATER’s work, visit www.iamwaterfoundation.org