adidas Originals and Edison Chen Unveil CLOT Gazelle in Khaki & Blue: A fashion fusion of sports and culture
The second phase of adidas Originals and Edison Chen's partnership is unveiled with the release of an updated CLOT Gazelle in linen, khaki, and blue. The collection invites us to carry on the cultural adventure with Adidas Originals and Edison Chen by showcasing a harmonious way of living that emphasises exploration and escape.
To celebrate this new collection through a campaign that encourages people to use their imaginations, famous Spanish football players Vicky Lopez and Mapi Leon, as well as prominent rapper Tino El Pingüino, join forces with Edison Chen, who is still building bridges between East and West. As one, all of the collaborators extend an invitation to us to partake in a small taste of their everyday lives and the thrilling journeys they take, stimulating our imaginations and enabling our customers to explore new horizons via Edison's creative lens.
Thanks to his vast travels around Europe, Edison Chen was inspired to combine fashion with music and cultural effects through football as a campaign. The campaign sets out to reinvent a classic with an unconventional approach to sportswear design.
The CLOT Gazelle by Edison Chen is an exciting new take on a timeless shape. It features quality nubuck detailing on a jute upper and an espadrille sole that now has blue stripes. The khaki coloring provides a light-hearted, soothing tone, while the espadrille adds an opulent touch to the shoe. The final construction of the CLOT Gazelle has stitching that was inspired by classic Espadrille artisans and derived from a study of traditional Espadrille-making. Particular attention was paid to the way the upper is joined to the bottom. The cotton tape is intricately beaded employing a method influenced by Eastern design, and is specifically created for the shoe.
Last but not least, the midsole highlights the innovative construction method with specially designed engineering for optimal support. The CLOT Gazelle, constructed with the best hardware and materials, is an exceptional example of workmanship and narrative.
The CLOT Gazelle by Edison Chen will be available at adidas.co.za and at Adidas Sandton and V&A Waterfront stores on 23rd August 2024 at R3299.